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    Comparison

    Ooklo vs Wellpack, more customers, not just leaflets

    Wellpack digitises leaflets. Ooklo goes far beyond: it brings in new customers through email, SMS, social media and online booking (customer reviews and advertising coming soon). The AI prepares, you approve, no technical skills required.

    10/18

    features exclusive to Ooklo

    From €12.90/month

    Ooklo pricing

    On quote

    Wellpack pricing

    What is Wellpack?

    Wellpack is a French solution specialising in digital leaflets and catalogues for retail chains and large-format stores. The platform delivers geo-targeted digital leaflets as a replacement for printed advertising.

    Why choose Ooklo?

    • Full multi-channel

      Email, SMS, social, booking: not just leaflets. Ads coming soon.

    • Creative AI

      Automated copywriting, visuals and campaign recommendations.

    • For every shop

      Restaurants, salons, boutiques: not just supermarket chains.

    • Affordable pricing

      14-day free trial, then a no-commitment monthly plan from €14.90/month. No minimum volume.

    The limits of Wellpack

    Limited to digital leaflets and catalogues

    No email or SMS campaigns

    No social media management

    Mainly for large retail chains

    No AI copywriting or content creation

    No customer-review management

    Feature-by-feature comparison

    Ooklo vs Wellpack · feature by feature

    FeatureOokloWellpack
    Marketing channels
    Digital leaflets
    Email marketing—
    SMS marketing—
    Social media publishing—
    Local Google AdsSoon—
    Meta AdsSoonLimited
    Artificial intelligence
    AI copywriting—
    Campaign recommendations—
    AI automatic targetingBasic
    AI visual generation—
    Local management
    Geo-targeting
    Customer-review managementSoon—
    Multi-location support
    Online booking—
    Product catalogue
    Accessibility
    Fits small shops—
    5-minute onboarding—
    Beginner-friendly interface—

    Pricing: Ooklo vs Wellpack

    Recommended

    From €12.90/month

    Ooklo

    14-day free trial on every plan. Solo from €12.90/month, Pro from €59/month with every channel, Multi from €49/month per location. Networks of more than 10 locations: custom quote. No minimum volume.

    On quote

    Wellpack

    Custom quotes, typically reserved for chains with significant advertising budgets.

    Frequently asked questions

    Is Wellpack better than Ooklo for digital catalogues?
    Wellpack specialises in digital leaflets for large retail chains. Ooklo also delivers catalogues, but adds email, SMS and social media, with local advertising coming soon. All powered by AI.
    Is Ooklo suitable for large chains like Wellpack customers?
    Yes. Ooklo offers a Franchise & Networks module for multi-location management with centralised governance and local execution.
    Can Ooklo replace Wellpack?
    For local shops and chains that want to go beyond digital leaflets, Ooklo is a more complete and more accessible alternative.

    Our verdict

    Wellpack is effective at digitising leaflets for retail chains. But local businesses need more: email, SMS, social media, online booking. Ooklo delivers all of it in a single tool where the AI prepares and you approve, accessible to everyone, with a 14-day free trial. Customer reviews and advertising are coming soon.