Ooklo vs Ermes, the new generation
Ermes offers traditional proximity communication. Ooklo brings AI, multi-channel and automation so every local business can compete with the biggest players.
12/19
features exclusive to Ooklo
Free
Ooklo pricing
On quote
Ermes pricing
What is Ermes?
Ermes is an agency/platform specialising in proximity communication and local marketing for networks of outlets. It offers both print and digital communication solutions, with a focus on localising national campaigns.
Why choose Ooklo?
100% digital & AI
Zero print, everything digital and automated by AI.
Complete self-service
Run your campaigns on your own, no agency needed.
Native multi-channel
Email, SMS, social, ads: every channel from a single dashboard.
Transparent pricing
Published prices, free plan, no commitment.
The limits of Ermes
Platform designed for large retail chains, not independent shops
No owned channels (email, SMS) at the core of the offer
No self-service interface for smaller businesses
Custom quotes only, opaque pricing
No free plan
No customer-review management
Feature-by-feature comparison
Ooklo vs Ermes · feature by feature
| Feature | Ooklo | Ermes |
|---|---|---|
| Marketing channels | ||
| Email marketing | ||
| SMS marketing | ||
| Social media publishing | — | |
| Local Google Ads | — | |
| Meta Ads | Via agency | |
| — | ||
| Artificial intelligence | ||
| AI copywriting | — | |
| Campaign recommendations | — | |
| Automatic targeting | — | |
| AI visual generation | — | |
| Local management | ||
| Multi-location support | ||
| Local customisation | ||
| Review management | — | |
| Online booking | — | |
| Franchise governance | ||
| Autonomy | ||
| Full self-service | — | |
| 5-minute onboarding | — | |
| Free plan | — | |
| No commitment | — | |
Pricing: Ooklo vs Ermes
Free
Ooklo
Full free plan with AI. Modular add-ons from £8/month.
On quote
Ermes
Custom quotes depending on number of outlets and services chosen.
Frequently asked questions
Is Ermes better for franchises?
Can Ooklo replace the print services offered by Ermes?
What is the main difference?
Our verdict
Ermes is a long-standing player in local communication, but its approach remains traditional and print-dependent. Ooklo represents the new generation: 100% digital, AI-driven, self-service, and free to access.